Editorial...
One more feather in Quality World’s cap - another year of successful publication has just ended. We now enter the dawn of 5th year.

During the year just ended, challenges and opportunities have looked straight into our face. Our search for new frontiers in quality continues. In the international scenario new dimensions have been added to the concept of quality. Intense competition has thrown up new challenges necessitating newer approaches and improved tools. Increased awareness about quality in all walks of human endeavours has pushed the frontiers of quality further.

Our August ’08 issue, which incidentally is our 4th Annual Issue, comes to you in the familiar format. An article on the importance of ‘Customer’ in the context of growth for any industry, trade or business has been included in this. “Do We Value Our Customer” critically examines our approach and suggests mid course corrections.

Engineering an Effective Innovation Process” deals with the necessity of innovations and constant change ensuring performance sustainability. This is an interesting and thought provoking article. “D(R )E(A)MING FOR A QUALITY WORLD” another topic covered in this issue deals with the points, Dr. Deming appended to tailor them to the American Systems and Culture. This is a conceptual road map for implementing transformation in terms of systems change, cultural change and continual improvement.

World climate change and global warming is a topic we have been writing about. In this issue “India’s National Action Plan on Climate Change” speaks about climate change generated by the cumulative accumulation of green house gas emissions a man made phenomenon and its long term adverse impact on the fragile life sustaining ecological system. This no doubt is a topic of contemporary relevance, a focal point of world attention.

Quality World has drawn up plans for intense coverage and indepth study of Quality related developments taking place around us. This needs much higher degree of commitment on our part. We are prepared to walk this extra mile to serve the goal we set for ourselves. What gives us courage and strength is the unstinted support we continue to get both from our authors and our valued readers.